Artificial Intelligence in E-Commerce: Sentiment Analysis, Personalization and Impulse Buying Behaviour is a scholarly edited volume by K. Sindhuri, published by Jupiter Publications Consortium in 2026. This digital academic publication brings together research and analysis on the growing impact of artificial intelligence in e-commerce, with particular emphasis on sentiment analysis, personalization, impulse buying behaviour, consumer trust, privacy, predictive analytics, and intelligent digital business strategy.

Designed as an academic and practical resource, this volume is ideal for students, teachers, researchers, academicians, and professionals interested in the evolving role of artificial intelligence in digital commerce. It examines how AI-driven systems are transforming online marketplaces by enabling more relevant customer experiences, stronger consumer insight, improved decision-making, and more responsive marketing and service models.

The book covers a wide range of contemporary themes, including AI-powered personalization, sentiment analysis, predictive marketing, dynamic pricing, consumer trust, data protection, privacy, ethical AI practices, feedback analytics, and service innovation. It offers a broad perspective on the relationship between technology, commerce, and consumer behaviour in the digital economy.

This volume is valuable for higher education, research, academic libraries, and professionals seeking deeper insight into AI-enabled commerce, digital consumer ecosystems, and the future of intelligent retail transformation.

Editor: K. Sindhuri
Publisher: Jupiter Publications Consortium
Published: 16-04-2026
Format: Digital Download / Online
Language: English
Pages: 214
ISBN: 978-93-86388-66-7
DOI: 10.47715/978-93-86388-66-7